Starbuckss Corporate Social Responsibility - 1229 Words

Starbucks’ Corporate Social Responsibility In today’s business world, companies have changed. Companies are looking to adjust to their business and community expectations by making changes in the technological machinery and devices they use to reduce the company’s negative environmental impact. In order to sustain economic businesses, companies should not only concern about the financial benefits, but also ethic firms have to care about people, society, and the environment as well (Elkington 72). A portion of their profits goes to programs in charge of reducing any negative effects and promoting sustainable and social development. This social responsibility has been implemented with the purpose of satisfying the company’s and the community’s necessities in order to create a good and long-term win-win relationship. Corporate Social Responsibility (CSR) is becoming essential for today’s company’s success. Corporations have the obligation of developing strategies that will benefit emplo yees, customers, and the community. Today we will focus on how Starbucks has made use of its corporate social responsibility to succeed in the business world and how Dunkin Donuts is still trying to stay in the market. After oil, coffee is the second most valuable commodity in the world. More than 50 percent of Americans drink coffee everyday — three to fourcups each, more than 330 million cups a day and counting (Neal). â€Å"Social responsibility investment combines investors’ financial goals withShow MoreRelatedStarbuckss Corporate Social Responsibility1576 Words   |  7 Pages There are many Starbucks stores in the world today, as of June2015, the Starbucks Corporation (SC) owns 22,519 stores or coffeehouses (Starbucks Corporation, 2015e). Before understanding that the SC is a company that participates in Corporate Social Responsibility (CSR), one must first know where the company was founded and what led to the events of the SC becoming a CSR. Also, an understanding of what CSR is, will be beneficial. After knowing the background information and the definition of CSRRead MoreBusiness Analysis : Starbucks Cafe Practices1139 Words   |  5 PagesEthical Sourcing Coffee On point that Starbucks is fully committed to is their one hundred percent ethically sourced coffee. From the Starbucks corporate website in relation to ethically sourced coffee: â€Å"We take a comprehensive approach to ethical sourcing, using responsible purchasing practices; farmer support; economic, social and environmental standards; industry collaboration and community development programs. The cornerstone of our approach is Coffee and Farmer Equity (C.A.F.E.) PracticesRead MoreStarbucks Ethical Behavior1546 Words   |  7 PagesBehaviour of star bucks Over the last two decades social corporate responsibility has become an increasingly important factor in the business world. Corporate Social Responsibility is concerned with treating the stakeholders of a company or institution ethically or in a responsible manner. â€Å"Ethically or responsible means treating key stakeholders in a manner deemed acceptable according to international norms â€Å" Hopkins (2011).By social corporate responsibility we mean that businesses and organization thatRead MoreStarbucks Code Of Conduct2036 Words   |  9 Pagesmissions and conduct. They use rhetoric in clear words choice to attract people’s attention. Starbucks especially emphasize its social responsibility to be good neighbors in the community. They have been participating in a lot of community involvement. Also, Starbucks focuses on the workplace environment, such as diversity. Starbucks has been doing very well on social responsibility in the workplace environment as they are commi tted to on the code of conduct; however, they have not been doing very wellRead MoreCorporate Social Responsibility Essay2817 Words   |  12 Pagesto address social responsibilities. This is only certain truth to this statement as the world we live in now is evolving. People in the current era are more concern about social responsibility especially with corporations and their behaviours and plans. There is an increasing demand on businesses to have a â€Å"social conscience† and taking serious responsibility for providing employment, eliminating discrimination, ethical working environment and whatever else is related to having a â€Å"social conscience†Read MoreStarbucks Thesis12058 Words   |  49 Pages Corporate Social Responsibility Starbucks BAMMC – BA Thesis May, 2012 Corporate Social Responsibility – A case study of Starbucks’ CSR communication through its corporate website Bachelor Thesis in Marketing and Management Communication Sanne Sanne Bruhn-Hansen CPR: XXXXXX-XXXX Supervisor: Tomasz A. Fediuk No. of characters: Thesis: 54,329 Abstract: 3,492 Page 1 of 42 Sanne Bruhn-Hansen Supervisor: Tomasz A. Fediuk Corporate Social Responsibility Starbucks Read MoreCorporate Social Responsibility And Csr4210 Words   |  17 PagesExecutive Summary The topic of Corporate Social Responsibility (CSR) has grown very quickly. In our century there are several strategies that companies are using to run their businesses. Population is demanding that companies take their social responsibility in a different way. A lot of companies have started to get in involve in CSR as a strategy in order to obtain benefits that can give them a competitive advantage. There is an increasing number of companies and a tendency of CSR involvementRead MoreStarbucks Corporation ( Loxcel Starbucks Map, 2016 Essay1207 Words   |  5 PagesDay, 2007)had opened an average of two new locations daily between 1987 and 2007. Starbucks’s mission statement (E.Austin Reavis, 2014) is reflected in all of the company’s decisions since it adheres to the entire community. It covers the company’s responsibility towards its employees and work culture. It also focuses on ensuring customer satisfaction through high standard products; maintaining their responsibility towards the community and the environment all with keeping in mind that they haveRead MoreUnethical And Socially Responsible Business Actions1080 Words   |  5 Pagesrecover. Social responsibility is benefiting the whole of a society. A Dutch company, CRS Holland, recovers abandoned cables located on the ocean floor. These cables contain materials that are worth billions of dollars. Some of the cables can be reused by developing nations. This example of socially responsible business action has little impact on the environment and has a significantly positive impact reclaiming unused cables. 2. What are the arguments for and against the concept of corporate socialRead MoreCrisis Communication Plan3162 Words   |  13 Pagesof advancements in technology and the effect of media, any corporate crisis is instantly covered by world media, internet and bloggers which have immense effects on the company. They document and critique about every move the company makes. For those companies that do not have crisis communication plans, they are left in ruins after the crisis hits them. (Argenti, 2009) Like many successful companies, Starbucks also has the responsibility of being aware of potential crisis that might hurt the company’s